Trodelvy
Breast Cancer Drug
As part of a collaborative agency team, I worked on Trodelvy, a breast cancer therapeutic brand over the course of a year, contributing to a wide range of creative initiatives across digital and print channels. Partnering closely with fellow designers, copywriters, and strategists, I helped develop branded materials that balanced scientific rigor with empathetic, patient-centered design, ensuring consistency, clarity, and compliance within a highly regulated healthcare environment.
Win Guide
I designed a trip-fold brochure for Trodelvy that highlighted key messaging and strategic goals for the brand’s growth in 2024. The brochure was crafted to clearly communicate the brand’s vision and priorities, balancing informative content with engaging, visually cohesive design for both internal and external audiences.
Social Media Video Ad
I led the storyboard and art direction for a social media video ad, working closely with the motion team to ensure the final execution aligned seamlessly with the brand vision and creative strategy.
Journal Cover Wrap
I designed the layout for a journal coverwrap, translating brand strategy into a clean, visually compelling composition that balanced scientific credibility with clear, engaging communication.
